Adventure Riding Srl, with registered office in Milan 20122, via Larga 7, CF and P.Iva 10527650963 as data controller, informs you pursuant to art. 13 of Legislative Decree no. 196 of 30.6.2003 (hereinafter, "Privacy Code") and art. 13 of EU Regulation no. 2016/679 (hereinafter, "GDPR") that your data will be processed in the manner and for the following purposes:

1. Object of the treatment

The Data Controller processes personal, identifying and non-sensitive data (in particular, name, surname, tax code, VAT number, company name, company role, email address, telephone number - hereinafter, "personal data" or even "data") communicated by you when registering on the Data Controller's website and/or when subscribing to the newsletter service offered by the Data Controller.

2. Purpose of the treatment

Your personal data is processed: A) without your express consent (art. 24 letter a, b, c Privacy Code and art. 6 letter b, and GDPR), for the following service purposes: - allow you to request information or quotes through the contact forms on the website; - allow you to subscribe to the newsletter service provided by the Owner and any other services you may have requested; - to fulfil the pre-contractual, contractual and fiscal obligations deriving from the relationship with you; - fulfill the obligations provided for by law, regulation, Community legislation or an order of the authority; - prevent or detect fraudulent activities or abuses harmful to the website;- exercise the rights of the Owner, for example the right of defence in court.

B) Only with your specific and distinct consent (Articles 23 and 130 of the Privacy Code and Article 7 of the GDPR), for the following marketing purposes: - send you via email newsletters, commercial communications and/or advertising material on products or services offered by the Owner; Please note that, if you are already our customer, we may send you commercial communications relating to services and products of the Holder similar to those of which you have already used, unless you disagree (art. 130 c. 4 Privacy Code).

3. Methods of treatment

The processing of your personal data is carried out by means of the operations indicated in art. 4 of the Privacy Code and art. 4 no. 2) GDPR, namely: collection, recording, organization, storage, consultation, processing, modification, selection, extraction, comparison, use, interconnection, blocking, communication, cancellation and destruction of data. Your personal data is subject to both paper and electronic and/or automated processing. The Owner will process personal data for the time necessary to fulfill the above purposes and in any case for no more than 10 years from the termination of the relationship for the purposes of the Service and for no more than 5 years from the collection of data for marketing purposes.

4. Access to data

Your data may be made accessible for the purposes referred to in Article. 2: - to employees and collaborators of the Data Controller in their capacity as persons in charge and/or internal data processors and/or system administrators; - to third parties (for example, providers for the management and maintenance of the website, suppliers, credit institutions, professional firms, etc.) who carry out activities in outsourcing on behalf of the Owner, in their capacity as external data processors.

5. Communication of data

Without your express consent (ex art. 24 lett. a), b), d) Privacy Code and art. 6 lett. b) and c) GDPR), the Owner may communicate your data for the purposes referred to in art. 2.A) to supervisory bodies, judicial authorities and all other persons to whom communication is required by law for the performance of these purposes. Your data will not be disclosed.

6. Data transfer

The management and storage of personal data will take place on servers located within the European Union of the Owner and / or third companies appointed and duly appointed as data processors. Currently the servers are located in Italy. The data will not be transferred outside the European Union. In any case, it is understood that the Owner, if necessary, will have the right to move the location of the servers. In this case, the Data Controller hereby guarantees that the transfer of non-EU data will take place in accordance with the applicable legal provisions, stipulating, if necessary, agreements guaranteeing an adequate level of protection and/or adopting the standard contractual clauses provided for by the European Commission.

7. Nature of data provision and consequences of refusal to respond

The provision of data for the purposes referred to in Article. 2.A) is mandatory. In their absence, we can not guarantee neither the registration to the site nor the Services of art. 2.A) The provision of data for the purposes referred to in Article. 2.A) is optional. You may therefore decide not to provide any data or subsequently deny the possibility of processing data already provided: in this case, you may not receive newsletters, commercial communications and advertising material relating to the Services offered by the Owner. In any case, you will continue to be entitled to the Services referred to in Article. 2.A).

8. Rights of the interested party

As an interested party, you have the rights under Art. 7 of the Privacy Code and Art. 15 of the GDPR, namely the rights to: obtain confirmation of the existence or otherwise of personal data concerning you, even if not yet recorded, and their communication in intelligible form; obtain the indication: a) of the origin of the personal data; b) of the purposes and methods of processing; c) of the logic applied in the case of processing carried out with the aid of electronic means; d) of the identification data concerning the data controller, data processors and the representative designated pursuant to art. 5, paragraph 2 of the Privacy Code and art. 3, paragraph 1, of the GDPR; e) of the subjects or categories of subjects to whom the personal data may be communicated or who may become aware of them in their capacity as designated representative in the territory of the State, data processors or persons in charge of the processing; iii. obtain: a) the updating, rectification or, when you are interested, the integration of data; b) the cancellation, transformation into anonymous form or blocking of data processed unlawfully, including data whose retention is unnecessary for the purposes for which the data were collected or subsequently processed; c) certification to the effect that the operations as per letters a) and b) have been notified, as also related to their contents, to the entities to whom or which the data were communicated or disseminated, unless this requirement proves impossible or involves a manifestly disproportionate effort compared with the right that is to be protected; object, in whole or in part: a) on legitimate grounds, to the processing of personal data concerning you, even if pertinent to the purpose of collection; b) to the processing of personal data concerning you for the purpose of sending advertising materials or direct selling or for carrying out market research or commercial communication, through the use of automated calling systems without the intervention of an operator by email and / or through traditional marketing methods by phone and / or mail. Please note that the right of opposition of the person concerned, as set out in point b) above, for direct marketing purposes by means of automated methods extends to the traditional ones and that, in any case, the possibility for the person concerned to exercise the right of opposition even only in part remains unaffected. Therefore, the interested party may decide to receive only communications by traditional means or only automated communications or neither of the two types of communication. Where applicable, you also have the rights under Articles. 16-21 GDPR (Right of rectification, right to be forgotten, right to limitation of processing, right to data portability, right of opposition), as well as the right of complaint to the Guarantor Authority.

9. Modalities of exercise of rights

You can at any time exercise your rights by sending: - a registered letter with advice of receipt to Adventure Riding Srl, Via Larga, 7 - 20122 Milan - an e-mail to:

10. Minors

This Site and the Holder's Services are not intended for children under the age of 18 and the Holder does not intentionally collect personal information relating to children. In the event that information on minors is unintentionally recorded, the Holder will delete it in a timely manner, at the request of the users.

11. Owner, manager and persons in charge

The owner of the treatment is Adventure Riding Srl The updated list of data processors and persons in charge of data processing is kept at the registered office of the data controller.

12. Changes to this Policy

This Policy is subject to change. We therefore recommend that you check this information regularly and refer to the latest version.


Use of cookies in "" "" uses both technical cookies to ensure the proper functioning of procedures and improve the experience of using online applications, and third-party cookies for the use of advertising services and statistics/monitoring services. This document provides information on the use of cookies and similar technologies, how they are used by the site and how to manage them.


Cookies are small text files that sites visited by users send to their terminals, where they are stored and then sent back to the same sites the next time they visit. Cookies from so-called "third parties" are, on the other hand, set by a website other than the one the user is visiting. This is because each site may contain elements (images, maps, sounds, specific links to web pages of other domains, etc..) that reside on servers other than that of the site visited.

Types of cookies

Depending on the characteristics and use of cookies, different categories can be distinguished: - Technical cookies. Technical cookies are those used for the sole purpose of "transmitting a communication over an electronic communication network, or to the extent strictly necessary for the provider of an information society service explicitly requested by the subscriber or user to provide such a service" (see art. 122, paragraph 1, of the Code). They can be divided into navigation or session cookies, which guarantee normal navigation and use of the website; cookie analytics, similar to technical cookies when used directly by the website operator to collect information, in aggregate form, on the number of users and on how they visit the site itself;function cookies, which allow the user to navigate according to a series of criteria selected in order to improve the service provided to the same. The prior consent of the users is not required for the installation of such cookies, while the obligation to provide information pursuant to art. 13 of the Code remains unaffected, which the operator of the site, if it uses only such devices, may provide in the manner it deems most appropriate. - Profiling cookies. The profiling cookies are designed to create profiles relating to the user and are used to send advertising messages in line with the preferences expressed by the same in the context of surfing the web. Due to the particular invasiveness that such devices may have in the private sphere of users, the European and Italian legislation requires that the user must be adequately informed about the use of the same and thus express their valid consent. Article 122 of the Code refers to them where it provides that "the storage of information in the terminal equipment of a contractor or a user or access to information already stored is permitted only on condition that the contractor or user has given his consent after being informed in the simplified manner referred to in Article 13, paragraph 3" (Article 122, paragraph 1, of the Code). This website does not use profiling cookies.

Third Party Cookies

By visiting this website you may receive cookies from sites operated by other organizations ("third parties"). An example is the presence of "social plugins" for Facebook, Twitter, Google+ or LinkedIn, or embedded multimedia content display systems (integrated) such as Youtube. These are parts generated directly from these sites and integrated into the website of the host site visited. The presence of these plugins leads to the transmission of cookies from and to all sites operated by third parties. The management of information collected by "third parties" is governed by the relevant information which please refer to.

Duration of cookies

Some cookies (session cookies) remain active only until the browser is closed or any logout command is executed. Other cookies "survive" the closing of the browser and are also available on subsequent visits by the user. These cookies are called persistent and their duration is fixed by the server at the time of their creation. In some cases a deadline is set, in other cases the duration is unlimited.

Cookies management

You can decide whether or not to accept cookies by using your browser settings. Warning: disabling all or part of the technical cookies may compromise the optimal use of the site. Disabling "third party" cookies in no way affects your browsing experience. The setting can be defined specifically for different websites and web applications. In addition, browsers allow you to define different settings for "proprietary" and "third party" cookies. About us The address of our website is: What personal data do we collect and why do we collect it? CommentsWhen visitors leave comments on the site, we collect the data shown in the comment form as well as the visitor's IP address and browser user agent string to facilitate spam detection. An anonymized string created from your email address (or hash) can be provided to the Gravatar service to see if you are using it. The privacy policy of the Gravatar service is available here: After your comment is approved, your profile image is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images that include built-in position data (EXIF GPS). Visitors to the website can download and extract any location data from the images on the website. Contact form


If you leave a comment on our site, you can choose to save your name, email address and website in cookies. They are used for your convenience so you don't have to re-enter your details when you leave another comment. These cookies will last for one year. If you have an account and log in to this site, a temporary cookie will be set to determine if your browser accepts cookies. This cookie does not contain any personal data and is deleted when you close your browser. When you sign in, several cookies will be set to save your login information and screen display options. Login cookies last two days and screen options cookies last for one year. If you select "Remind me", your access will last for two weeks. If you log out of your account, your login cookies will be removed. If you edit or publish an article, an additional cookie will be saved in your browser. This cookie does not include any personal data, but simply indicates the ID of the article you just modified. Expires after 1 day.

Content embedded from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Content embedded by other websites behaves in exactly the same way as if the visitor had visited the other website. These websites may collect data about you, use cookies, integrate additional third party tracking and monitor your interaction with them, including tracking your interaction with embedded content if you have an account and are connected to those websites. Analytics With whom we share your data? How long we keep your data?If you leave a comment, the comment and its metadata are stored indefinitely. This is how we can automatically recognize and approve any subsequent comments instead of keeping them in a moderation queue. For users who register on our website (if any), we also store the personal information they provide in their user profile. All users can view, edit or delete their personal information at any time (except their username which they cannot change). Website administrators can also view and edit this information.

What rights do you have over your data?

If you have an account on this site, or you have left comments, you can request to receive an exported file from the site with the personal data we have about you, including the data you provided us with. You can also request that we delete all personal data about you. This does not include data that we are obliged to retain for administrative, legal or security purposes.

Where we send your data?

Visitor comments can be checked through an automatic spam detection service.